Setting up a trading exchange in conjunction with private client reserves management gives your clients direct market access, as long as you are confident of creating sufficient liquidity to meet their expectations. Prices can be based and viewed in any major currency, with major geographical pricing databases.

The WMP can also be configured to allow your clients access to the Wine Owners’ fine wine exchange and to Liv-ex, and is the preferred option for businesses that do not have a large enough customer base to create sufficient liquidity for a marketplace to work. 

The fine wine exchange has been fully operational under Wine Owners’ own brand for 7 years, has been refined based on collector feedback over time, and enables collectors to offer their wines for sale, and for buyers to bid at a level they wish to pay, or to buy now. 

As such it is characterised as a 2-way market where a buyer and seller can do one of 4 things:

• Offer for sale
• Buy
• Bid to buy (for less than the offer for sale price)
• Match a bid to an offer or vice-versa

The fine wine exchange comes with a back office for tracking orders, and for coordinating actions and next steps required for the completion of a pending trade. Each action taken within each step will record activity, capture emails between the exchange operator and their clients (with 2 way email integration), and can trigger email requests to counterparties and storage providers.

Bids, matching events and reporting is available to anyone who manages a wine collection on the WMP platform. 

There is a USA 3T compliant version of the trading exchange where the user experience is similar to the global model but where a transaction creates an auditable workflow involving a retail license holder within a permissible State and where the SLA has issued a no-objection ruling.